When used correctly in a social media marketing campaign, Twitter can be a powerful tool to get your company's information out to customers and potential customers
Twitter can be used to promote specials, give away coupons, advertise new products and connect with customers on a personal basis to inspire loyalty to your business. However, in order for you to successfully connect with and marketing to the right crowd you're aiming for on Twitter, you need to read these 5 tips for Twitter success.
1. Make a reasonable follower goal
It's unlikely that you're going to get millions of Twitter followers (unless you're famous), and after all it's better to get 100 good followers who will actually read what you tweet rather than 1,000 spam accounts. Focus on gaining quality followers and grow your network over time. However, if you grow your network too large, you may not be able to keep all your followers happy. If you can get 1,000 good followers who actually interact with you, that's great. If you find yourself at 1,000 followers, next shoot for 5,000 quality followers.