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Women are increasingly attractive to Pharma
Are you aware that....
Sometimes - according to pharmaceutical companies - it’s hard to be a woman? From adolescence to old age, drug manufacturers offer artificial alternatives to the natural cycles of the body - contraceptives help avoid unplanned pregnancies, therapies aid fertility. But focusing on potential high earning products misses the long-term view: the creation of a female franchise that meets all of a woman’s needs from cradle to grave.
Women are increasingly attractive to pharma, and numerous companies are in development with treatments for gynecological conditions. The revenue potential for products addressing this market is immense; unsurprisingly, pharmaceutical companies are concentrating their R&D efforts where they are likely to get the best returns.
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How to eliminate self-limiting perceptions
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Self-esteem Issues and Your Business Success
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Social Media for Small Business: When is the time right?
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To Be A Friend You Have to Listen: How Luxury Marketers Can Effectively Use Social Media
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Online Marketing Campaign - How To Generate Free Website Traffic
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The Fundamentals Of Importing From China
Business & Career
The Luxury Market
A New Trend Report Provides Predictions For The Luxury Travel Market Through 201
The luxury watch brand understands the importance of family to affluent consumer
Culture & Lifestyle
Editor Pick's
Unity Marketing's new Home Luxury Report details major changes in purchase of home luxuries and how marketers should respond
In the category of home luxuries -- items for one's home, like art and antiques, garden and outdoor items, and linens and bedding -- 2009 was a rocky year. Far fewer affluent consumers purchased items from this category, finds the new Home Luxury Report 2010 from Unity Marketing. However, those who made purchases spent on average 50 percent more than they spent on luxuries for their home in 2008.
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Changing Consumer Tastes Are Transforming the Art, Wall Decor and Framing Markets
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A Passion for Paper Is Taking Hold Among Young People
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New Gifting Study Will Give Direction on the Future of Gift Purchases and Shopping
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Luxury Marketers: Your Best Customers May Never Visit Your Store
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Why 'Christmas in July' Sales Are a Good Idea for Retailers
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Social Shopping Sites Attract Young Internet-Savvy Shoppers With Money
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Macy's Decision to Eliminate Gift Wrap Services Is Penny-Wise and Pound-Foolish
