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Review how your organization currently harnesses the experience of your longest-serving staff
Every organization must reckon with "Old-Timers": staff who have served many years but may be past their most productive prime. What should you do with these folks?
Firing them seems a mercenary way to run a business. But keeping them on staff can demotivate and demoralize others, increasing your payroll without improving profits.
A journalist recently asked me point-blank, "What should companies do with their 'dead wood'?"
How To Win Big Business 
Small Business Owners - Do You REALLY Value Your Customers? 
Selecting the Right Wine Glasses for Different Types of Wine 
Make The Shift From 'Me' To 'We' To Improve Customer Satisfaction 
Am I A Leader? Business & Career
The Luxury Market
Are Things Any Different for the Affluent Consumers?
Stevens, PA January 30, 20
The luxury watch brand understands the importance of family to affluent consumer
Culture & Lifestyle
Editor Pick's
Sparking interest in personalized greetings an opportunity for greeting card marketers
What is a greeting card marketer to do about the Millennials? These youngest consumers, in their early twenties and younger, show little interest in the traditional custom of sending Christmas cards. According to research by Unity Marketing in Greeting Card, Stationery, Gift Wrap and Party Goods and Paper Gifting Market Report (based upon a recent survey conducted among 1,436 customers), this youngest age group is the least likely to send holiday greeting cards.
Further the greeting card market skews strongly toward a more mature customer, as one's likelihood to send Christmas greetings goes up with age. To assure a vibrant future for their Christmas card lines, greeting card marketers must capture the interest of the youthful market in order to stay competitive.
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Why 'Christmas in July' Sales Are a Good Idea for Retailers
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New Study of the Seasonal Decorations Market Identifies Opportunities in the Current Market
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Thoughts On How Stationery Businesses Can Compete In The Digital Age
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Affluent Luxury Shoppers Head Online Through Computers And Mobile Devices
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A Handwritten Note Is the Ultimate in Luxury Communications
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The Consumer Market For Gifts And Home Decorative Accents Has Enjoyed Vibrant Growth In The Past Five Years, But Will that Growth Continue
