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Latest Reviews
Marketers Can Participate In New Special Investigation Into How The Luxury Drought Will Impact The Luxury Travel Market In The Future
In the current recession the luxury travel sector has been particularly hard hit by cut backs in affluent consumer spending. Unity Marketing's Luxury Tracking Study fiound that spending by affluents on luxury experiences such as travel in the first half of 2009 is off by 16.1 percent, compared to last year.
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Culture & Lifestyle
Editor Pick's
Louis Vuitton Produced a Beautiful Commercial, But Forgot To Tell Consumers Why They Need Louis Vuitton Bags to accompany Them On Their Life Journey
The blogs are abuzz with praise over Louis Vuitton’s first commercial. The company in its January 28 press release describes the concept behind the 90-second 'ode' to the Louis Vuitton brand as "a powerful statement of the core values of Louis Vuitton, the film shows virtually no product and has less a subject than a spirit -- an intensely atmospheric evocation of travel as a life-changing experience."
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A Handwritten Note Is the Ultimate in Luxury Communications
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Marie Claire Offers “All Access” To Marketers In Groundbreaking New Attitudinal Study About Women
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Macy's Decision to Eliminate Gift Wrap Services Is Penny-Wise and Pound-Foolish
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