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Latest Reviews
List Marketing - to make your event a success
Lists are a big part of marketing a product or event. Your list consists of everyone with whom you have marketing contact, either in the form of mailing addresses, phone numbers or email addresses. If you have a limited list, you have only a small pool of ready marketing contacts. However, you can still plan a successful event without a big list by partnering with people who have good lists.
Find a Joint Venture Partner with a Marketing List
If you don't have a big list, you don't have to avoid planning an event or selling a product; you just have to get creative about how to do it.
For example, if you're planning an event but you don't have a list, partner with someone who does have a list and who can help promote your event. You might ask someone with a good marketing list to speak at your event, in which case your guest speaker will promote the event to their list.
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Editor Pick's
Pam Danziger will share the latest research on the power of the 'made in Italy' label to draw shoppers to retailers' stores in New York on May 16
American shoppers believe a product that carries the 'made in Italy' label offers quality, workmanship and style that is superior to items imported from other countries, according to a new survey among 1,300 affluent shoppers conducted by Unity Marketing. This finding offers retailers a powerful merchandising strategy for the current tough retail environment.
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New Study of the Seasonal Decorations Market Identifies Opportunities in the Current Market
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Changing Consumer Tastes Are Transforming the Art, Wall Decor and Framing Markets
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Affluent Luxury Consumers Hold On Tight To Cash This Quarter
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Marie Claire Offers “All Access” To Marketers In Groundbreaking New Attitudinal Study About Women
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Luxury of Time, a Generational Perspective
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New Research Opportunity For Luxury Travel Marketers
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New Survey to Explore Recession's Impact on Home Luxury Market
