Teleseminar Price Tag - things to consider
Value is a subjective term, a relative feeling. If someone perceives the value of a product or a service to be high, he or she will naturally be willing to sacrifice more (time, money, etc.) to take advantage of its value.
So along that vein, if you want to build the price tag of your teleseminar (and I'm sure you do), you must increase its perceived value. Consumers naturally think in a "what's in it for me?" manner. When you create a belief that what they're getting from your teleseminar will greatly outweigh their investments of time and money, you have managed to increase the perceived value of your event.