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    Before you can promote your business in the ADvantage Marketplace you must first register on the site. Follow these simple instructions to create an Account:

     

    We welcome all new members to the Par Excellence Magazine. Signing up for a site Membership is FREE, and signing up is very easy. Sign up now. All that's needed is your valid e-mail address, a username and password. 

    Look for the "Login or Register Account" panel found on most pages.

    Click the Create an account link and you will be taken to the Registration form.

     Fill in the details and then click the Register button register-buttonand your account will be created.

    Go to the inbox for your email address from Step 1. You should have received an activation email from Par Excellence Magazine. Open this email and then click on the link in the message. (Don’t forget to check your junk mail folder for this message.)

    After clicking the activation link found in this email you will be returned to the site. 

    Welcome onboard!

    Once signed up, you have the option to complete a profile page, which can display as much or as little as you wish about yourself. You can view and update your profile as often as required.

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    A Basic Listing in the ADvantage Marketplace Directory of Women Owned Businesses and Women Business Owners is Great! 

    This Directory of Women Owned Businesses and Women Business Owners is the ideal place to market your products and services. It's also a great place for people who want to do business with women owned businesses to find you.

     

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    A Basic ADvantage Marketplace listing offers you the opportunity to be found by our site visitors and you can to submit up to three businesses or locations!

    Site visitors will find the following information about your business:

    • Your company name
    • Company logo or photo
    • Complete address
    • Phone and fax number
    • Contact name
    • Email address
    • Website address
    • Woman owned - Yes/No
    • Year started
    • Number of employees
    • Social media contact information
    • Description of your business
    • Your business rating as voted by site visitors
    • Statistics on number of visitors to your profile
    • Ability for visitors to print your details as pdf or brochure
    • Ability for visitors to email your profile to friends
    • Visitors can save your business profile to favourites
    • Events Calendar
    • Search Engine Optimised (by our experts for free!)
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    There are six steps to creating your Basic ADvantage Marketplace listing:

     

    First make sure that you are in the ADvantage Marketplace directory section. 

    1. Click on "Add Your Business Listing" button found on the left hand side of the Advantage Marketplace Home page and on nearly every other page on the site.

    You may then need to sign up as a site member as per previous sign up instructions in this FAQ/How To's section, before you can add your business listing.

    or

    if you've already signed up to become a site member then just login using your user name and password that you chose during the sign up process.

    To set up your ADvantage Marketplace account to create your business profile, promote your business and find new customers enter your details. You’ll need to make sure you fill in all boxes that are required.

    Step 2: Select a business Category

    On the sign-up page select the CATEGORY that best suits your business or industry.

    Step 3: Business details

    Enter your company name, select your country. This will appear at the top of your ADvantage Marketplace business profile. Now fill in the remaining information. 

    Enter your zip/postcode and address. Type in the URL of your website address (without adding the "http://" portion) if you have one. 

    Enter your your phone and fax number, business email address if required.

    You may enter at least two contact names separated by coma and space.

    Upload a logo or image to display on your ADvantage Marketplace business profile. For best results, the image should ideally be 230 x 230 pixels and smaller than 200 kb). If your logo already has a transparent background then the best thing to do would be to use a photo editor such as Photoshop to create a white background (or some other colour that may work better with your logo design) sized 230 x 230 pixels behind your logo. Allowed file types are: png, gif, jpg, jpeg

    To upload, click on "Choose File", then browse to the logo or image on your computer. The image will automatically appear in your company profile when you save the information at the end of the business submission procedure.

    Step 4: Your Company Description

    Write a paragraph or two about your business. This will appear on your ADvantage Marketplace business profile homepage and is one of the first things potential customers will see. 

    Step 5: Your location

    Add your location by entering your city and state. You can drag the marker to more accurately pinpoint your companies address. If you know your exact Latitude and Longitude (although not absolutely necessary) you can enter it in the appropriate boxes located below the map. :-)

    Step 6: Welcome

    Click SAVE to create your listing. That’s it! Your Basic ADvantage Marketplace listing is ready to view and update.

    Bonus step! Now’s your chance to let your contacts know that you’ve signed up. Invite them to view your ADvantage Marketplace listing and perhaps join you on this website!

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    To upload a logo go to your Admin Dashboard page

     

    Often you only have a few seconds to make an impression. The right image and a succinct, well crafted description will substantially benefit your advert and increase the chances of engaging interest from site visitors.

    The feature image must fit the required specifications (ideally 230 x 230 pixels and smaller than 200 kb). If your logo already has a transparent background then the best thing to do would be to use a photo editor such as Photoshop to create a white background (or some other colour that may work better with your logo design) sized 230 x 230 pixels behind your logo. Allowed file types are: png, gif, jpg, jpeg

    To upload a logo or image to display on your ADvantage Marketplace business profile click on "Choose File", then browse to the logo or image on your computer and select the image or logo that you wish to upload. The image will automatically appear in your company profile when scroll down and click the "save" button at the end of the submission process.

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    Adding Your Website Address

     

    Add your website address without the "http://" portion

    Just add your website as www.yourwebsite.com

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    To upgrade to a "Featured" listing require you to purchase "Points" via PayPal from your Admin Dashboard panel

     

    The benefits of having a "FeaturedADvantage Marketplace listing is that your company profile will appear ABOVE the "Basic Listings" in a search results. Your featured listing will appear randomly in this category above the basic listings, therefore you will appear at the very top of the list occasionally.

    If you think of the directory as a search engine such as Google, Yahoo or Bing but mainly for women owned businesses, like with all search engines being on the first few pages or at the top of the first page as often as possible is highly desirable! 

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    Business owners can register their business using PayPal and clicking [buy] link in the admin area after you've signed up. Cost for 1 point is $1 US Dollars.

    To upgrade go to your Admin Dashboard panel. Click the purchase points link [buy] to purchase the require 30 Points to upgrade to a "Featured" listing.

    For example: If you wanted to upgrade to Featured (30 dollars) you could purchase all of the 100 ($100.00) points required at once.

    To upgrade click the FTD link (featured link). If you have not already purchased the necessary points you will receive a pop-up window asking you to purchase the required number of points via PayPal.

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    To add a  "Google Location Map" to you listing requires you to purchase "Points" via PayPal from your Admin Dashboard panel

     

    The benefits of having a Google Location Map is a great feature to help customers and clients locate your company's premises or office. Of course if your business is strictly conducted online then this may not necessarily be required, however it can help businesses especially if you are local to the user who is looking for Women Owned Businesses and Women Business Owners in their locale to do business with.

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    Whether you need a business coach, florist, dentist, lawyer or financial advisor, the ADvantage Marketplace Directory of women business owners allows site visitors to easily search for local women owned businesses by using our search module, from a list of zip codes, cities, states, country and/or by business category.

    To add a map click the "LOC" link (add location link).

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    Managing your ADvantage Marketplace Directory of Women Owned Businesses and Women Business Owners listing - Tools

     

    Probably the most important area is your Admin Dashboard if you’re a business – here’s where you can update your ADvantage Marketplace listing!

    Updating your and business profile can be done from the admin area of your dashboard. You can update anything by clicking the ADMIN PANEL tab of your ADvantage Marketplace listing.

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    ADMIN PANEL

    Click this link to access your Admin Dashboard. This is where you will submit your ADvantage Marketplace listings and manage your account. You are allowed up to three business listings or business locations. Any submission over three by a user will be deleted.


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    POINTS - Our method of payment!

    Use this panel by clicking [buy] to purchase Points via Paypal. Points are needed to add and/or upgrade your ADvantage Marketplace listing. You can use points to upgrade to a Featured listing at any time after you've added your basic listing. You can purchase point when you sign-up for the directory or at any time afterwards as your needs require. Featured listings are randomly listed above Basic listing in search results. 1 Point cost $1 US Dollars so a basic listing would cost 79 points.


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    LIST ALL 

    Click this link to go to all of you ADvantage Marketplace listings. You are allowed to list up to three businesses or business locations.


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    FEATURED - LOCATION - CONTACTS 

    From left to right:

    • FTD - Click here to upgrade your listing to a "Featured" listing. The cost is $30.00 (30 Points) which can easily be purchased via PayPal at any time during or after submitting your Basic listings.
    • LOC - Click here to add a Google Location map to your listing.
    • CONT - Click here to add a Contact Form to your business profile. You can add up to four email addresses such as Pre-Sale Enquiry or Information for example.

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    ACTION

    Where ever you see these buttons they always have the same functions. From left to right:

    Delete, Edit, Add or Edit Events


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    FILE NAME 

    Click this link to see a preview of your images.


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    How to upload and manage your images and video ADvantage Marketplace Directory of Women Owned Businesses and Women Business Owners

     

    Managing images and video is super simple in the ADvantage Marketplace

    They say pictures speak a thousand words, but they’re also worth a thousand clicks! Video and images are the latest way to market your business and are great to help you rank in search results. The best way to showcase your products is to enhance your ADvantage Marketplace listing and set up a gallery using images and video.

    Some ideas are:

    • Pictures and videos of the people behind the business
    • Images of your products
    • Images to demonstrate your services
    • Videos that contain tips/how to's (Tip: how to is the most searched for term!)
    • Case study videos featuring happy customers
    • Speaking engagements

    To upload and manage your images and/or video:

    • Go to the ADMIN PANEL to go to the Dashboard of your ADvantage Marketplace listing
    • Once in your Admin Panel click on LIST ALL (you may have up to three different business listings)

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    • Click on the Edit Listing button for the listing you want to add photos or videos to edit-listing-button
    • Click on the Images or Video tab depending on which type of media you want to upload
    • Allowed file types are: png, gif, jpg, jpeg (the best for the web would be files saved as png8)
    • Navigate to your images on your computer
    • Please hold CTRL button to select and upload multiple files by once (Maximum file size for each image is: 150KB) 

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    • Upload your images or videos
    • Click the Description button to add a Title and Description to your images description-button

    • You can also set the display order and decide which of your images should appear in a Slideshow
    • Once uploaded, announce and/or publish your gallery 
    • Go to your ADvantage Marketplace listing to view your gallery and slideshow as your customers do! 

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    The media upload tool is the tool that allows you to upload and manage all your images and video on ADvantage Marketplace listing. You first encounter it when you sign up and upload your logo but you will use it the most within your galleries. 

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    And a couple of points on video -

    1. Video files need to be no more than 100 MB each. The only video file format accepted at present is FLA

    That’s it! Quick and easy steps to managing your images and video in your ADvantage Marketplace listing!

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    Five tips for making your business description work to your ADvantage Marketplace listing

     

    1. Keep it relevant to what you do.

    2. Make it engaging – cut and paste doesn’t work online.

    3. Talk to your customers…

    4. Use keywords – it’s your opportunity to get that ranking up!

    5. Include relevant things about your business like your location, who you are and any unique selling points you might have (like open 24 hours)