When you're planning your next live event - you need to consider how you'll set up your room

You need to think carefully about what you want to achieve, what your business objectives are, and how best to achieve it. Your room setup isn't an arbitrary determination. The optimal room setup should be based on how you want your attendees to perceive your event, and how you want to interact with your attendees.

Four main types of room setups can help you achieve different goals.

Theater-Style Setup

Theater-style setup is when you have rows of seating, with no tables, much like a theater. This is a optimal setup when you're trying to get many people in a room. A theater-style setup is appropriate when you plan to speak to your attendees like an audience. Theater-style setups are optimal for presentation-style events and lectures.