A New Study of the GIftware Market by UnityMarketing Identifies Key Opportunities For Future Growth
The market for gifts and home decorative accents reached $65.2 billion in 2007. This is according to a new in-depth study of the market conducted by Unity Marketing.
Overall this market grew 72 percent from 2002, rising from $37.9 billion five years ago. But giftware marketers cannot sit back and relax. Continued growth for individual retailers, manufacturers and brands depends upon careful analysis of the trends in the marketplace.